As Digital Marketing Manager, Alice is responsible for coordinating the production and management of digital content and advertising for the Centre. She oversees the Centre’s institutional website, social media accounts and is responsible for digital audience development. Alice plays a key role in helping to raise the profile and awareness of the organisation, and in finding ways to promote inclusivity and engagement with our resources.
Prior to taking up this role, Alice worked for Art UK as Head of Content. During her time at Art UK she managed the development of the award-winning Art Detective website and launched artuk.org that went on to win a Silver GLAMi award. She also project managed an Arts Council funded “Audience Broadening Initiative” that saw engagement from users from B.A.M.E. backgrounds increase by 136%. She left to join the Royal Academy of Arts as Digitisation and Database Co-ordinator. In that role she has managed the digital imaging and database mapping of 10,000 objects from the RA’s collections.
Alice holds an MA in History of Art from Birkbeck, University of London.